Products we've shipped.
Each case study covers the problem, the constraints, the decisions we made and what happened after launch.
All missions.
- MSN-01 · FeaturedTelehealth
TruWell
From a half-working vibe-coded prototype to a production care app in one month, built around the patient experience the clinic wanted.
- From prototype to production care app
- 1 month
- A subscription business that didn't exist before
- $0 → MRR
- MRR growth since launch
- Every month
- MSN-02AI training data
HistoryPays
4 weeksAn affiliate platform built from scratch in four weeks, with commission rules every partner could shape.
Read the mission - MSN-03PropTech / AI sales CRM
FlipIQ
50%Fractional CTO for a stalled platform rebuild: multi-tenant foundations, a real delivery process, half the hosting bill, and a product finally in customers' hands.
Read the mission
- MSN-04Education / investing mastermind
Commercial Hub
1 loginOne member portal replacing a dated underwriting tool, Kajabi, Zoom links and text-message updates, with a commercial underwriting engine members actually use.
Read the mission - MSN-05Marketing / data services
FirstPulse
2 monthsTurning a white-glove agency service into a self-serve product, with a shared data lake, a signal-driven marketing engine and a partner channel that sells it.
Read the mission
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